Solutions by Industry: Banking

Loyalty in Financial Markets

"For every 1 million customers a bank has, a 5% increase in the number of customers shifting from 'moderately committed' to 'highly committed' can lead to an additional US $1 billion in deposits."

How loyal are your financial institution's customers? Do you know how many customers you have lost today—and why they left?

The SBA estimates that 68% of customer loss is due to real or perceived employee indifference. Though not itemized on a balance sheet, the relationships between your employees and customers are quite possibly your most important asset. In addition, most companies experience 15-40% employee turnover every year. Not only does turnover translate into actual recruitment costs of 1-3 times the annual salaries of those replaced, it means additional loss in the form of forfeited relationships.

See how Mountain America Credit Union reduced turnover by 30% >>

The Allegiance Engage Platform includes tools that can specifically help financial institutions increase their loyalty and engagement, and grow profits. With Allegiance you can:

• Increase customer loyalty & engagement through stronger relationships
• Decrease employee turnover by discerning problems immediately
• Improve profits through better customer experiences

Achieve Better Employee Satisfaction and Retention
Since employees are the literal face of your company, their interaction with customers can make or break your success. Allegiance has employee-specific suites for financial institutions that will specifically help improve employee engagement and profits. With these solutions, you can identify stress and passion in the workplace—and even pinpoint their sources within branches or departments.

Show Customers You Value Their Input
As a complement to Allegiance employee solutions, our customer-centric solutions add to your service offerings and are a direct link to what your customers are thinking. Simply add the capabilities of our customer solutions and services and watch how measuring, managing and acting upon feedback can improve engagement and profits.

Download a detailed 2 page brochure (323 Kb)

By engaging customers & employees in a meaningful, convenient dialogue with your organization, the Allegiance Engage Platform can help you collect actionable, real-time, feedback and provide immediate, measurable, and accountable response.